So, we’ve created a basic FB page for your business. Now we want to fill it with relevant posts. I strongly encourage photos, videos and always commenting before you post any link to an article or news item. All of those help build content, but the more original content (as opposed to links) the more relevant your posts become to search engines.
Take photos of your staff, your location, your happy customers, special sale items, delivering donations to a food bank or animal shelter – this is not the time to be shy about tooting your own horn. Let people know you have a vested interest in the success of your community and not just your business. And ASK people to LIKE and SHARE your posts. Have a questions or comment? firstname.lastname@example.org