Marketing Tip of the Week: Take A Class

ideasThere are two parts to every good business transaction – the seller and the buyer. The seller is only as good as their product or service, It doesn’t matter how fantastic your sales skills if you are selling a crappy product, or your service has a reputation for being below par – thanks to the internet, within a few days or even hours, the entire world will know about it. But let’s talk about the other side of the transaction: the buyer. Marketing focuses on getting that buyer to take action with you. They will take action based on their own priorities. The most common are quality, reputation/trustworthiness, value, reliability and convenience (yep, price is often rather low on the list.) Most of us started our small biz with a great technical skill or a sales knowledge of our product, but not a lot of marketing experience. The great thing is that we can make up that learning curve quickly in 2 ways: online courses or business coaching. I have used both and am a huge advocate for both. I’ve included THIS LINK that tells you about a variety of FREE online marketing courses. It’s a great way to get a foundation of marketing knowledge under your feet. If you are struggling to either grow your business or keep it afloat right now, I encourage you to consider hiring a business coach to accelerate the changes needed to get your on the road to success again.


About seamlesscoach
This entry was posted in advertising, blog, blogging, branding, Business, client, Communication, Consistency, Customer, Customer Service, Executive Coach, free, Georgia, gross profit, gross sales, Hinesville, marketing, networking, sales, Savannah, small business, social media, success, Uncategorized and tagged , , , , , , , , , , , . Bookmark the permalink.

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